RentSentinel on the Road
The Sales team is getting out from behind the desk and taking on new titles, ‘RentSentinel Road Warriors.’ Join Alli, Phil, Wes and Bill at the upcoming local trade shows. Learn how our cost effective marketing management solution can help manage your Craigslist & ILS posts, Social Media, Reputation & Prospect management from one dashboard. Be sure to stop by and visit our booth! We’re participating at the following shows: Indiana Apartment Association Reverse Trade Show March 7, 2013 The Marriott East Hotel 4:00pm – 7:30pm Greater Charlotte Apartment...
Read MoreMultifamily Social Media Summit Highlights
You know it’s imperative to leverage your communities’ on social media, yet with new channels popping up daily it leaves many Marketing Departments asking ‘Where do I start?’ At the Multifamily Social Media Summit they discussed just that. Our top three show takeaways include: Take Control Before you can start the race, you need to know the course. First, determine and define how you will measure your social media success. What are you specifically trying to accomplish? Will your social media be used for retention, lease-ups, or as an engagement tool? Once you take...
Read MoreMeet Client Operations
At RentSentinel providing superior service is priority. Meet the team who drives the mission home: Loretta Loretta is the Client Success Senior Manager. She’s too modest to say this about herself, but we’ll happily tell you Loretta is truly a master of everything operations. Loretta is the sixth employee of RentSentinel. We think that’s pretty cool. Did we mention she’s multitalented and works with some of the largest multifamily owners such as; Riverstone, Archstone, and Bell Partners! We’re impressed too. Kathy When calling into extension 1421, Kathy is the sweet...
Read MoreChicago Social Media Week Tips
Friday marked the end of Social Media Week hosted here in Chicago. Over 14,000 experts and enthusiasts joined together to explore all things social media. I was fortunate to be in on the action representing RentSentinel and RentSocial. It’s not often you get to rub shoulders and hear trade secrets from top marketing execs and social gurus with followings of 20,000+. Here are the top 4 take-aways: “Feed the beast or it will go away” The week’s most popular Q&A question was, ‘What’s the right amount of social media content?’ Each Director of Social Media had unique...
Read MoreThe First Fundamental Step to Reputation Management
Online chatter about your brand is floating around the web – both positive and negative. There is no question across all industries customers are active online. So are you participating, monitoring or aware of the discussions happening about your brand? It would be ideal to engage in each conversation (and the goal we’re all striving for), but it’s often hard enough to keep up with Craigslist postings and updated content, let alone provide instant gratification to each comment. Yet, if your social media accounts are activated your community is approachable and reachable 24/7. You...
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