CHICAGO – November 21, 2011 – RentSentinel, an industry leader and provider of apartment marketing management software, launched Social today. The new product gives leasing agents the ability to manage social media sites from the RentSentinel platform.
Social provides property management companies control and visibility to their communities’ social media portfolios and delivers detailed reports that gauge social success. Users can monitor results, manage workflow and share content across the most popular social sites from one centralized location.
“Much like Craigslist years ago, we see a great need in the Multifamily industry for insight and management of a portfolio’s social media strategy. Our latest solution delivers the reporting and analytics top management companies come to expect from RentSentinel,” says President Eric Broughton. “With Social, an organization can regain control of their presence on Facebook, Twitter, Yelp and more using the same tool for all of their communities marketing activity from listing to lease.”